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How do you attract customers in a digital world? What makes people choose one brand over another? How do you create a[...]

The twenty-first century began with an ecological shutdown, a climatic breakdown, a financial meltdown, and a virological lockdown. Without[...]

What if customers expect more than just a good product, excellent service and perfectly performing digital interfaces? And what if new[...]

For years, trend reports have highlighted the popularity of web videos. And each time, they noted that increasing numbers of people were[...]

Some people still experience personal branding as a show of ego. Which it can be. Most people see personal branding as a tool for business[...]

Why are we focused on transforming ourselves, society and the planet? What deeper human needs drive these transformations?

We move from crisis to crisis, our climate is changing, and growing civil unrest could lead to violence or even civil wars. We need a[...]

Physiotherapists and rehabilitation specialists are generally called upon after surgeries. However, understanding the specific choices for[...]

Distributors are hard to manage. That is what many managers believe. They always want better prices. They insist[...]

The digital revolution has made customers more demanding than ever. Speed, transparency and hyper-personalization are the new norm. More and[...]